How to build a lean business case

Validate and pitch business potential in an agile manner

Innovation is the lifeblood of any company that wants to stay competitive. But innovation is also risky. You can only invest in so many ideas, so how do you know which ones are right to pursue?

In this guide, you'll learn the basics of the lean business case method, which you can use to create a light but comprehensive view of any potential business opportunity.

Who is this guide for?

Whether you work within a company, as an entrepreneur, or elsewhere, this guide helps you evaluate business opportunities in a lean way. It can help you if you are a business developer, a product and portfolio manager, or any other kind of innovator who wants to see if new idea is worth investing in.

What is this guide?

Across six chapters, we describe how to build your lean business case. We start with why a business case needs to be built lean, walk you through the steps to make it lean, and eventually pitch it. 

Grab your free copy now, via the form on the right.